We have added a Net Promoter Score Survey to every race at the bottom of the main Race Info page as another great addition to your free Race Website.
Net Promoter Scores have become the standard way of evaluating your level of customer satisfaction. It measures how likely your customers are to recommend your product or service – in this case your race. From Wikipedia, this is the explanation:
Those who respond with a score of 9 to 10 are called Promoters, and are considered likely to exhibit value-creating behaviors, such as buying more, remaining customers for longer, and making more positive referrals to other potential customers. Those who respond with a score of 0 to 6 are labeled Detractors, and they are believed to be less likely to exhibit the value-creating behaviors. Responses of 7 and 8 are labeled Passives, and their behavior falls between Promoters and Detractors.[5]:51 The Net Promoter Score is calculated by subtracting the percentage of customers who are Detractors from the percentage of customers who are Promoters. For purposes of calculating a Net Promoter Score, Passives count toward the total number of respondents, thus decreasing the percentage of detractors and promoters and pushing the net score toward 0.
WIkipedia – https://en.wikipedia.org/wiki/Net_Promoter
Survey Monkey has conducted over 150,000 surveys of NPS, and they share their overall numbers on what is a good NPS:
We are only showing this information in your race director dashboard. We will also be using it in our underwriting and reserve requirement calculations moving forward.
Feel free to encourage your participants to give you a 10!
Also, you can choose to turn this feature off under the Misc Settings page.
